James Julian BA MS.c
Beginning his career in Market Research, James quickly saw digital as the new frontier & began as a media planner in 2008. Many years later, working across multiple continents, industries & clients, this experience has allowed LOGIC1 to thrive in a small town at the bottom of the world. With an analytical background, the aim is always to find ways on how clients can get the most out of their brand - reaching the correct audience at the right time.
Niamh O’ Byrne BBS Hons
Niamh comes from a background of marketing, social media planning and content. Over the years, she has worked across several industries in Ireland including insurance, law, recruitment, arts, and publishing. Qualified with a Professional Diploma in User Experience Design from UX Design Institute and Glasgow Caledonian University and Degree in Business Studies specialising in Marketing, Niamh fronts the team for SEO, UX Design and content creation.
George Thornton BA Hons
Growth & Social Strategist
George is a senior social and content strategist who turns audience insight into ideas people care about. After earning his degree from the University of Lincoln, he built his career in London and beyond - working with some of the world’s biggest brands. He now brings global experience and a fresh perspective to Wānaka, helping brands sharpen their story, earn attention and drive growth.
Simone Knifton
Digital Marketing Executive
Simone comes from a media agency background, working on national clients in the QSR, automotive and not-for-profit sectors. She earned her degree in Business Management with a specialisation in Accounting at Western University back home in Canada. She specialises in all things paid media and is passionate about aligning thoughtful strategy with strong results and smashing business objectives.
Lester Magdura
Lester has a background in Information Technology and experience in web and eCommerce development, working with clients across Australia and New Zealand. His work spans WordPress, Shopify and BigCommerce, including front-end development, integrations and website performance. With a practical and problem-solving approach, Lester enjoys turning designs and ideas into reliable, user-friendly digital experiences. As part of the development team, he works closely with designers and marketing teams to deliver functional and effective solutions.
Louise Magdura
Louise studied Information Technology in the Philippines. He has experience in web development, along with integrations, automation and working with servers. He takes a practical and hands-on approach to his work and enjoys exploring new technologies. His role focuses on website implementation and maintenance.
